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Maximizing the effectiveness of your brand

Whether you’re a start up or an established business, branding is king. It plays an integral role in helping your audience—and your team—understand who you are as business. However, from the inside it can be challenging to clearly identify what your brand should say and how it should look. Working with a partner can elevate… Read more »

Is your site deemed worthy by Google?

Like print materials, websites are much more than words on paper made to look pretty. When we approach a website project, we consider the user, their experience and their expectations. We also work with clients to help them understand the importance of responsive design, so that everyone… including Google… can find you. A recent article… Read more »

Pizza Hut (Literally) Brings Back Movie Night

You could argue that movies are to pizza what jelly is to peanut butter. The two just seem to go hand-in-hand. So it only makes sense that Pizza Hut would take this notion to the extreme by creating a new cardboard pizza box that turns into a working movie projector powered by a smartphone. Called… Read more »

Volkswagen Embraces the Year of the Horse

At PLAY Creative, we specialize in dynamic, eye-catching direct mail advertisements and we love to see the awesome pieces other agencies produce. A simple but effective pop-up mail piece like this is something we are thrilled to produce for our clients. 2014 was the Year of the Horse on Chinese calendars, so Volkswagen of Malaysia… Read more »

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