Displaying Category: Our Work – Campaigns



Increasing Web Traffic and Accounts with an eStatement Mail Campaign

Shown above is a 3 piece direct mail campaign. Mailer #1 was a trifold that inserted into a custom printed envelope. Mailer #2 & #3 were 6″x11″ postcards. Our Task: A 2015 business goal for Columbus United Federal Credit Union (CUFCU) included growing e-Statement enrollment, which would: 1. Reduce expenses associated with producing paper statements,… Read more »

A Campaign Driven by a Microsite

Our Task: Our goal was to showcase the Arbor Day Foundation’s Energy-Saving Trees (EST) program and its benefits to utility companies and municipalities. A digital campaign was built to create engagement and lead generation. A key piece of this campaign included educating the audience on how the program benefits their organization and homeowners alike. Using… Read more »

Assurity Life’s Heroes Have Landed!

We recently helped Assurity Life Insurance Company announce its 125th anniversary celebration by launching The “125 Years of AMAZING!” campaign featuring a microsite, hero cards for the Home Office and monthly mailers sent to their marketers and distributors. But there’s much more to this momentous occasion than what we featured in our last Assurity Life… Read more »

Everyday Heroes Take Campaign Above And Beyond.

Any milestone in a company’s history is worthy of a little celebration. But when it comes to reaching your 125th year of business, serious attention should be paid. We had the privilege of helping Assurity Life Insurance Company commemorate its 125-year anniversary, creating a campaign that not only celebrated its team, but also recognized the… Read more »

How We Keep Campaigns Fresh

Home Real Estate and Woods Bros Realty recently approached us with the opportunity to develop a fresh campaign strategy. When we approach projects like this, our process is to first identify the area of our client’s marketing strategies that need to be refreshed to meet their goals. Then we formulate the tools or tactics to… Read more »


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